Grammar Giggle – It’s By [email protected] | September 14, 2018 - 6:15 AM |September 9, 2018 contractions, grammar giggles, legal assistant, legal proofreading, legal secretary, misspellings, paralegal, proofreading This is a very common error I see. The apostrophe here is for a contraction. It’s is a contraction for “It is.” But that doesn’t fit in the restaurant’s advertisement. “Its” is the possessive form of the pronoun “it.” Follow Bookmark the permalink.